Providing digital solutions for the club, fans and the community

EVERTON

WHAT GAMECHANGER DELIVERED

 
 

Club APP

EVERTON IN THE COMMUNITY WEBSITE

EVERTON ACADEMY WEBSITE

 
 

CLUB APP

We have worked with Everton for a number of years providing them with their official club app. The latest app is native across both IOS and Android and offers the fan the ideal mobile touchpoint for news, videos and match action from their club. The app gives the club the perfect channel to keep fans updated and push relevant promotions, ticket sales and fixture info. The club uses Gamechanger® to publish and manage the content on the app.

  • Latest news and videos

  • Advertising placements throughout app

  • Opta integration for squads, fixture and results

  • Light and dark modes for users

  • Intuitive onboarding process for fans, allowing them to choose favourite players and gain quick access to updates on those players

  • Integrated with Everton Rewards, rewarding users for interactions like reading articles and viewing videos. In app tracking of rewards giving the fan transparency and control

  • Deep linked sections for ticketing and retail, giving the fans quick access to both

  • Exclusive members area with content flagged for official members and season ticket holders only

  • In app ticketing, giving the fan the ability to store tickets and membership cards in the app whilst offering contactless stadia access through the mobile (coming soon)

 

Screens from across the official Everton club app, showing Everton Rewards and personalised content

 

 

COMMUNITY WEBSITE

Everton worked with us to deliver a specific site for their community work using the Gamechanger® platform

  • Gamechanger® gave Everton the wide content management control through the use of widgets and flexible templates

  • A donation functionality was setup and Stripe was integrated for payment

  • The Stripe integration was published as an additional widget across our Gamechanger® platform, giving all our clubs this functionality should they wish to use it

INTERNATIONAL ACADEMY WEBSITE

Building on our strong relationship with Everton we built an independent site for their International Academy using Gamechanger®

  • A bespoke homepage was built for the academy site to drive users to the right area of interest, register their details or search for an academy or soccer school

  • Google maps was integrated with a custom interface to provide an intuitive way for users to navigate and locate relevant schools, academies and camps

84%

New app users in 12 months

 

“Urban Zoo have helped us to massively increase the regularity of fans’ app usage.

The Gamechanger platform has allowed us to completely revamp the push notification system, letting fans tailor THEIR notifications. We have delivered app exclusive experiences such as competitions and games. The app is fully integrated with our video provider, delivering live video or audio, providing another reason for fans to keep visiting.”

- Matthew Gamble, Senior Digital Manager